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Top Tips on How a Neon Sign Can Help You Sell

March 15, 2021 2 min read

Neon signs have been a huge part of many people’s homes and businesses over the decades, bringing something unique and fresh to a spare wall or empty space. For businesses in particular, neon signs have become an important design feature that can actually make a difference when it comes to success. 

Finding the right neon sign can help your business stand out, whether you’re situated in a quiet village or city centre. Not only are neon signs stylish, but they also serve a purpose for advertising who you are and what you do. With that in mind, here are some tips for using a neon sign to help your business remain successful.

Creative window displays

Neon signs work perfectly for a huge range of shops, bringing more footfall to your business. Using neon, you can create a creative and memorable shop front to encourage more visitors as they are drawn to your store by the unique neon glow. 

Putting your brand in lights can help to create maximum impact, whether you are a bar, restaurant, retail shop or beauty salon.

Fun and quirky backdrops 

Neon signs are incredibly versatile and can be placed anywhere in your retail space, not just the window. Neon is often used as a stylish backdrop for your customers to enjoy, as well as a great photo opportunity for Instagram!

A neon sign can help to create a fun backdrop while your customers wait to be served, creating a great atmosphere for anyone who visits. Neon looks great when you pair it with a different medium, such as neon on a printed background, giving you the chance to be even more creative with your retail space.


We’ve seen neon used for quirky backdrops in all sorts of businesses, including bakeries and cake shops. The pop of colour from a neon sign often matches the beautiful cake decorations and helps your sweet treats look even more enticing.

Enjoyable experience for customers 

Above all else, using neon in your shop, café or hairdressers can ensure your customer enjoys their experience with you, increasing their chance of returning. Neon can be used to separate various clothing collections in your store and make the shopping trip more straightforward, as well as highlighting certain products or services.

No matter if your store has a particular colour scheme or style, there’s a neon sign available to help you stand out and sell more than before. Get in touch to find out more today.